Frank Chimero: Content
November 29, 2010 Comments Off on Frank Chimero: Content
Link: Frank Chimero: Content
You ever order soup at a restaurant and get a bowl that’s mostly broth?
The problem is the register at the restaurant is four-hundred bucks under what it was the day before, and everyone is running around screaming “No one wants to buy our soup!” Then they start looking for different ways to…
» GO SEE-NEW YORK: ALBERTO GIACOMETTI
November 27, 2010 Comments Off on » GO SEE-NEW YORK: ALBERTO GIACOMETTI
While I was studying Visual Communications one of my instructors suggested I try drawing like Giacometti. I studied his work and a whole new way of seeing and expressing what I saw opened up for me. I have drawn like that with some success ever since.
I believe in truth.
November 27, 2010 Comments Off on I believe in truth.
I believe in truth.
Truth is Difficult · Difficult to attain, and difficult to deliver. Truth is difficult to attain because the world is complicated; the further you go, along the paths of Physics or Economics or Logic, the weirder it gets.
Here is a list of important things where our grasp of the truth is not firm enough to make reliable predictions: inflation, unemployment, stock prices, love, acoustics, influenza, and speciation.
The truth would be hard enough to see even if other people weren’t routinely trying to hide it. Politicians, businessmen, lovers, siblings, and professional colleagues routinely tell us things that are not true. Untruths become lies when spoken knowingly.
Unwilful untruth is just ignorance and is to be overcome, like a river in one’s path or a sore muscle. Wilful untruth is the telling of lies; it should be fought with passion and without mercy, ripped flesh from bones and left to rot in the cold light of day.
Since first reading this I have referred to it over and over again.
To Win, Create What’s Scarce
November 26, 2010 Comments Off on To Win, Create What’s Scarce
Marketers like to work on the demand side—take what’s in demand, make it cheaper, run a lot of ads, make a profit. If you can increase demand for what you already make, a lot of problems take care of themselves. It’s the promise of the typical marketing organization: Give us money, and we’ll increase demand.
There’s an overlooked alternative, though. If you can offer a scarce and coveted good or service that others can’t, you win. What is both scarce and in demand? Things that are difficult: difficult to conceive, to convey, to make. Sometimes difficult even, at first, to sell—maybe an unpopular idea or a product that’s ahead of its time. In fact, just about the only thing that is not available in unlimited supply in an ever more efficient, connected world is the product of difficult work.
Column: To Win, Create What’s Scarce – Harvard Business Review
Ideas Are Cheap – Typo Apparel
November 26, 2010 Comments Off on Ideas Are Cheap – Typo Apparel
mitch goldstein // mfa » Blog Archive » Type landscapes
November 24, 2010 Comments Off on mitch goldstein // mfa » Blog Archive » Type landscapes
Link: mitch goldstein // mfa » Blog Archive » Type landscapes
I love how these combine my two greatest loves: typography and drawing.
Main : TypArchive
November 23, 2010 Comments Off on Main : TypArchive
Good Design
November 20, 2010 Comments Off on Good Design
Re-nourish | Design Sustainably
November 19, 2010 Comments Off on Re-nourish | Design Sustainably
How to talk to marketing people
November 15, 2010 Comments Off on How to talk to marketing people
How to talk to marketing people
For a geek like myself, this explains everything.
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